Posts Tagged ‘social media’

Google+ vs. Facebook

September 27th, 2011

The most recent mutation of Facebook seems to have more people in an uproar than after previous mutations. And it’s not over yet (but since social media is always evolving we shouldn’t be surprised).

Next is “Timeline”:

Facebook Timeline

Zuckerberg, Facebook creator explains that Timeline is, “the story of your life,” significantly altering the way people’s information is shown on the world’s leading social network, presenting “all your stories, all your apps, and a new way to express who you are.

As of today:

I am not sure if I will enable Timeline or not for my personal profile but would love to that option for business pages. One could highlight and showcase important business events such as product launches including photos and videos, customer feedback and customer service, events, human resources news and more.

Read more about Timeline on Facebook.

People are considering Google+ as an alternative to Facebook as the recent changes and repeated privacy concerns are leaving some users displeased. I have decided to cautiously use Google+ while I decide how I should use it. I am leaning toward using Google+ as an additional place to have a business profile. A site that feels friendlier than linked in and not as noisy as Facebook. To that end I probably have to go back and rethink my Google+ circles.

It is anything but boring when working in social media and the plethora of choices can only mean that one has to really consider why they are engaged in social media.

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Here is something I didn’t realize I was missing – Hyper Alerts: The feature that Facebook forgot

February 3rd, 2011

Here is the simple premise behind Hyper Alerts:

Hyper Alerts

Many of our friends administer one or more pages on Facebook, but there is one essential feature Facebook “forgot” to make – the option to get email alerts when somebody posts or comments on one of your pages.

Hyper Alerts is a feature that sends you an email within minutes after a posting – or only a summary each hour, day, week or month if you so prefer.

Try it out – it’s totally free!

Hyper Alerts is in Beta and was created by Hyper Interaktiv in Oslo.

I am giving Hyper Alerts a whirl because I manage several Facebook pages and of course I want to know who posted what and when. Now I don’t have to go looking for that info, it will come to me.

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The Wibiya Bandwagon

September 27th, 2010

I may be a little late to the party but I am glad that I joined in with Wibiya. The break neck speed with which new social networking and social media tools are released often prevents me from being an early adopter of all the cool tools.

For those who don’t know about Wibiya:

Wibiya provides a web toolbar that enables blogs and websites to integrate the most exciting services and web applications into their blog or website. The platform is a one-stop shop for fully customizable, easily manageable third party web applications that can also be tracked for statistics.

Adding the Wibiya web toolbar allows users to choose from a great variety of tools and features including facebook and twitter integration web applications, Google Buzz, Smart Share, Real Time Notifications and Statistics, 3D picture galleries, 3D YouTube video galleries, etc.

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Coca Cola goes social media with Expedition206

November 22nd, 2009

The Coca-Cola Company is sending a team made up of three young explorers on a quest to find out what makes people happy. The team will visit 206 countries in the world where Coca-Cola is sold within 365 days. The journey begins in January 2010.

The big mission is to discover an answer to the proverbial question of what makes people happy around the world. From meeting new people, seeing amazing places, experiencing different cultures and attending local events, the team will be taking part in all kinds of experiences–some planned, some unplanned. They’ll be blogging, uploading videos and photos along the way.

www.Expedition206.com

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Ford Motor Company’s Use of Social Media in the US

October 26th, 2009

I did a brief stint in the Public Affairs office of Ford Motor company before social media exploded in society. I am very impressed with Ford’s use of social media. For example, their social media director (first of all they have an executive position slotted for social media) was at Blog World!

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Introducing Lyle’s Stained Glass© Works of Art

October 19th, 2009

A dear friend has an incredible talent for creating beautiful works of art in stained glass.

I offered to create a social media campaign to help get the word out about the holiday ornaments he is now creating.

He’s leery of too much private information being made public via social media so I convinced him to let me create a Facebook gift application so that I could give all of my Facebook friends a piece of his art best suited to their taste.

So look for the “Lyle’s Stained Glass” application on Facebook to give beautiful works of art to your friends. Here is a sample of the gift collection:

AndyWarhol

ObamaHope

CallaLillyQuilt

ANKH2

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Social Media gives power to the people

October 18th, 2009

helsink commission

Helsinki Commission to Hold Briefing on New Media

WASHINGTON­—After a year in which Twitter and Facebook catalyzed protest movements in Iran and Moldova and authoritarian regimes around the world unleashed new tools of Internet control, Senator Benjamin L. Cardin (D-MD), Chairman of the Commission on Security and Cooperation in Europe (U.S. Helsinki Commission), and Co-Chairman Congressman Alcee L. Hastings (D-FL) will hold a public briefing:

“Twitter against Tyrants: New Media in Authoritarian Regimes”
Thursday, October 22, 2009, 2:00 p.m.
1539 Longworth House Office Building

This briefing will consider the ways in which new media and Internet communication technologies affect the balance of power between human rights activists and authoritarian governments. Panelists will focus on new media’s role in protests and elections, the ways in which it empowers civil society activists, and the darker side: how dictators use new technology to control and repress their citizens.

The following panelists are scheduled to speak:

· Daniel Calingaert, Deputy Director of Programs, Freedom House
· Nathan Freitas, Adjunct Professor, New York University Interactive Telecom Program; developer of
groundbreaking technology for protests
· Evgeny Morozov, Yahoo! Fellow at Georgetown University’s E.A. Walsh School of Foreign Service;
contributing editor, Foreign Policy
· Chris Spence, Chief Technology Officer, National Democratic Institute

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The Commission on Security and Cooperation in Europe, also known as the U.S. Helsinki Commission, is an independent agency of the Federal Government charged with monitoring compliance with the Helsinki Accords and advancing comprehensive security through promotion of human rights, democracy, and economic, environmental and military cooperation in 56 countries. The Commission consists of nine members from the U.S. Senate, nine from the House of Representatives, and one member each from the Departments of State, Defense, and Commerce.

www.facebook.com/helsinkicommission

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Social Media Defined

October 16th, 2009

What is Social Media?

Social media essentially is a category of online media where people are talking, participating, sharing, networking, and bookmarking online. Most social media services encourage discussion, feedback, voting, comments, and sharing of information from all interested parties.

It’s more of a two-way conversation, rather than a one-way broadcast like traditional media. Another unique aspect of social media is the idea of staying connected or linked to other sites, resources, and people.

Kinds of Social Media

Many social media sites come in the form of a blog, microblog, podcast, videocast, forum, wiki, or some kind of content community and be categorized in these groups: Social news, Social sharing, Social networks, and Social bookmarking.

Social Media Benefits

>Five of the top 10 fastest-growing Web brands are user-generated content sites.

>Sixty-seven percent of businesses say that the best source for advice on products and services are their consumers.

>Forty-five percent of adult Internet users have created content online.

>There are about 1.2 million blog posts per day.

Source: SearchEngineWatch.com

Click through to read "The State of Social Media 2011: Social is the new normal" by Brian Solis, principal at Altimeter Group

AG Communications group can manage your company’s social media for you. Read how.

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The Fun Theory is a theory I can live with and by.

October 16th, 2009

Here is a great example of using social media to not only reach your audience but affect their behavior. The social media used in this case was YouTube which has the power of viral marketing.

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About

October 8th, 2009

About AG Communications Group

| Articles | Awards | Brands | Clients | cuedos design | Insibah Films Press |

AG Communications Group is a marketing communications consultancy. We focus on integrated marketing communications, social media and public relations to provide marketing to niche audiences with tremendous buying power.

Our story started in 2005 in Belgium when we launched the team blog for an Internet marketing agency. In 2006 we relocated to Sweden and successfully launched and managed JobsinStockholm.com through 2008, ensuring that it was a trusted brand for the expatriate and international market. And we continue to work with a diverse group of clients.

Social media isn’t just about big networks like Facebook, it’s about brands having conversations.–Lloyd Salmons, first chairman of the Internet Advertising Bureau Social Media Council

We have developed and continue to manage several brands and while we are as diverse as our clients’ needs we specialize in reaching black women through ethnic marketing and expatriates through international marketing. Leverage the reach of the AGCG Advertising Network. Additionally, we will customize a package that ensures your advertising is seen on the sites your market visits regardless of your geographical target.

PR is used to enhance credibility. In fact, with the advent of the citizen journalism and the simultaneous decline in trust in all of our major institutions, PR now far surpasses advertising as the most-trusted source of information for most consumer or business purchases.–Steve Cody, Inc.com

We are fortunate to have a partnerships with cuedos design, one of the best boutique graphic design shops in the business, and Insibah Films for the best in corporate videos and Internet commercials.

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